Digital 101: How to build relationships and loyalty with your community

Event Details
Thursday, November 19, 2020
1:00pm CST
Host: 
National Rural Health Resource Center (The Center)

Communication Strategies for Community Outreach and Education Webinar Series
The DRCHSD (Delta) Program will be offering an 8-part weekly webinar series. Experts from Legato Healthcare will be presenting on a variety of timely topics aimed at supporting your communication strategies for community outreach and education.

Audience: Webinars are intended for DRCHSD hospital/clinic leaders and Community Champions.

Part 5- Digital 101: How to build relationships and loyalty with your community

Speaker: Erin Minsart, VP of Strategic Services of Legato Healthcare  

In our on-demand world with 24/7 connectivity, your rural health organization’s digital presence has never been so important! It’s not enough to have a website or social media page, you need to provide an easy and personalized experience. Learn how to use the power of digital communications to personalize your image, connect with patients at the moment of need and provide a seamless online experience. This interactive session will increase your understanding of digital strategies and provide you with actionable items to implement right away and start boosting your digital presence.  
 
Objectives:

  • Discuss techniques to customize cost-effective and targeted messages for specific service lines
  • Review of various digital platforms and how and when to use
  • Uncover ways to measure digital effectiveness
  • Social media, where do you start?

For additional information or questions on this series, please contact Snr. Program Coordinator Kim Nordin.

Related Resources: 
Upcoming Webinar

How to Communicate Who You Truly Are as an Organization

December 3, 2020

In this sixth webinar of the 8-part series, Communication Strategies for Community Outreach and Education, learn to develop an image that aligns with your organization’s vision and future growth strategy.

Upcoming Webinar

What’s Your 2021 Story? The Art of Storytelling

December 17, 2020

In this eighth and final webinar of the 8-part series, Communication Strategies for Community Outreach and Education, you’ll leave inspired and energized to go out and tell the story of your rural health organization.

This project is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) as part of a financial assistance award totaling $10,000,000 with 100% funded by HRSA/HHS and $0 amount and 0% funded by non-government sources. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement by HRSA/HHS, or the U.S. Government.