Customizable Communications Toolkit

The Customizable Communications Toolkit is designed to support the communication needs of rural hospitals and clinics that are seeking to promote health care confidence, along with specific organizational programs and services.

The Customizable Communications Toolkit provides rural health care organizations with free templates to support a range of internal and external communication campaigns focused on health care confidence, preventative screening, swing beds, telehealth, and pulmonary rehabilitation services.

Available templates include brochures, digital and print ads, direct mail postcards, infographics, posters, press releases, radio scripts, social media graphics and sample posts, tip sheets, and website copy.

This toolkit was developed through the Delta Region Community Health Systems Development (DRCHSD) program.

Our customizable templates make communicating easy.

With just a few clicks, you can create professional-looking messages to share with current and prospective patients, hospital staff, referral sources, and more.

Behavioral Health

The Behavioral Health Toolkit contains messaging focused on stopping mental health stigma and starting the conversation, as well as highlighting the new 9-8-8 national hotline.

Stop the Stigma. Start The Conversation In Your Community.

Health Care Confidence

The "Healthcare You Can Believe In" campaign focuses on the patient experience and the balance between trust and care that solidifies a health care systems’ place in their community.

Enhance community perception and confidence in your organization

Preventative Screening

The "Take Your Health in the Right Direction" campaign urges patients to be advocates for their own health and encourages them to be more active in important preventative health appointments that could save their lives.

Educate and encourage preventative health appointments

Swing Bed

The "Between Healing and Home" campaign focuses on providing patients with the tools they need to live independently so they can return home safely, successfully, and with a reduced risk of relapsing.

Encourage patients to recover closer to home

Telehealth

The "Anywhere Care" campaign plays on the word “virtually” to make patients think of a real-time, remote meeting and the nearly limitless locations patients can choose when they access care via telehealth.

Grow your telehealth appointment volumes

Pulmonary Rehabilitation

Three creative messages help educate patients and providers about pulmonary rehabilitation services that patients can easily access locally.

Educate patients and providers about critical services

Partial face of a young girl with black hair in a ponytail, in front of a grey wall with text to the left of her that reads "In 14 years she'll graduate with a degree in architecture. Will you see her throw her cap in the air?"

Cancer Screening and Prevention

The Cancer Screening and Prevention Toolkit features messaging that emphasizes prevention and awareness by framing screenings as a way to protect and care for the people we love.

Early Detection Can Lead to Longer, Happier lives. For Everyone.

The Health Resources and Services Administration (HRSA), Department of Health and Human Services (HHS) provided financial support for this Delta Region Community Health Systems Development Project. The award provided 100% of total costs and totaled $12,330,410.00. The contents are those of the author. They may not reflect the policies of HRSA, HHS, or the U.S. Government.